嘉義美術館展覽現場照
Installation View @Chiayi Art Museum
« ICI » 展覽可被視為一份圖像製造的說明書。從「得利塗料」的色票和命名的線索開始,回溯至帝國主義海權時期的商業支撐架構,延伸到二十世紀初與1920年代的完形理論與墨漬測驗,探討圖像在腦海中形成的機制。儘管羅夏克墨漬測驗並未完成其統計學上的建置,但它揭示了圖像在大腦中生成與個體文化經驗之間的心理關係。
進入展覽空間後,觀眾將看見由四盞投影燈構建的敘事場景。從展覽概念介紹,到對展出內容的圖像生產,皆源自帝國化學工業(得利塗料的前身)的企業識別標誌,就如物種繁衍的結構關係,墨漬測驗的圖像在此脫離了羅夏克測試的精神分析的使用範疇,除了讓觀者意識到自己對於牆上的圖像想像外,也連結到一本色票的建構與帝國化學工業經濟史的關係。
The ICI exhibition can be regarded as a manual for image production. Beginning with the color swatches and naming treads of "Dulux Paints," it traces back to the commercial frameworks underpinning maritime empires during the age of imperialism, extending to early 20th-century Gestalt theory and the 1920s inkblot tests, exploring the mechanisms through which images form in our mind. Although the Rorschach inkblot test never completed its statistical database, it reveals the psychological relationship between the generation of images in the brain and individual cultural experiences.
Upon entering the exhibition space, visitors will encounter a narrative scene constructed with four projection lamps. From the conceptual introduction of the exhibition to the production of the exhibited images, all elements are derived from the corporate identity of Imperial Chemical Industries (the predecessor of Dulux Paints). Like the structural relationship of species propagation, the inkblot images in this context depart from the psychoanalytic framework of the Rorschach test. In addition to prompting viewers to reflect on their imagination of the images on the wall, the exhibition also connects the construction of a color swatch book to the economic history of Imperial Chemical Industries.
墨漬素描都是由帝國化學工業20世紀初的企業徽標抽取製作而來:
Inkblot drawings derived from early 20th century ICI logo:
於嘉義美術館2F展場中所使用的色票名稱與色號:
The color swatch names and color codes used in the 2F exhibition space of the Chiayi Art Museum are:
色號10YY 17/140
Thatched Cottage
Thatched Cottage
茅草小屋
色號 67YY 88/044
Brave Baby
勇敢的嬰兒
Brave Baby
勇敢的嬰兒
色號 50YY 53/687
Sulphur Burst
硫磺爆炸
Sulphur Burst
硫磺爆炸
色號 10YR 21/436
Tea Dance
茶舞
Tea Dance
茶舞
色號10YR 09/250
Colonial Red
殖民紅
Colonial Red
殖民紅
色號 90RR 31/403
Cheery Cherry
愉悅的櫻桃
色號 50RR 61/129
British Rose
英國玫瑰
British Rose
英國玫瑰
色號 45YY 19/400
Triple Olives
三重橄欖
Triple Olives
三重橄欖
色號 79BG 53/259
Delft China
台夫特藍瓷